Welcome to a brand spanking new series that we are just tickled to launch—For the Love of Books! It’s not like we don’t talk about books all the time anyway, but now we’re dedicating an entire series to officially having amazing conversations with writers, storytellers, lovers of books, and today’s guest, who’s a first-time author: Jessica Honegger from Noonday Collection! Ever wonder how the writing process takes place? How to go from an idea in your head to holding your book in your hands, a book that could possibly be the next bestseller? Jessica’s new book, Imperfect Courage: Live a Life of Purpose by Leaving Comfort and Going Scared, just came out, and we’re going to hear all about how it came to life. For anyone who’s itching to tell their story or step toward the life they’ve only imagined, listen up: this is the episode for you.
In our continuing series featuring women with “moxie,” Jen visits with fellow Austinite and good friend Jessica Honegger, who built her company, Noonday Collection, as a socially responsible fashion brand to help Artisans who live in vulnerable communities all over the world. Since growing the company to its presence in over 13 countries, along with a network of 2000 Ambassadors across the U.S, Jessica gives insight into the challenges of building a business and the rewards of helping communities abroad, while empowering women to get involved with something meaningful and lasting. And y’all, have you seen their things? Who says social responsibility can’t be stylish?